CBS Studios Growing Barbie vs. Bratz Sequence

As Greta Gerwig’s live-action Barbie film continues to dominate the summer time field workplace, CBS Studios doubles down on the continuing Barbie phenomenon with the event of a brand-new collection. In line with Deadline, CBS Studios has landed the rights to the collection adaptation of regulation professor Orly Lobel’s You Don’t Personal Me e book, which explores the historical past of the Barbie and Bratz rivalry. The outlet notes that the acquisition was accomplished previous to the WGA strike and the theatrical launch of Barbie.

What to anticipate in You Don’t Personal Me?

Lobel’s You Don’t Personal Me: How Mattel v. MGA Leisure Uncovered Barbie’s Darkish Aspect additionally follows the parallel journeys of Barbie creator Ruth Handler and Bratz creator Carter Bryant, who beforehand labored for Mattel designing outfits for the Barbie toy line. Bryant bought his concept to Mattel’s rival MGA, which led to a decade-long battle between toy firms.

“This entertaining and provocative work pits audacious MGA towards behemoth Mattel, reveals how an concept turns right into a product, and explores the 2 completely different variations of womanhood, represented by conventional all-American Barbie and her defiant, anti-establishment rival―the one doll to come back near outselling her,” reads the e book’s synopsis. “In an period when employees could also be requested to signal contracts granting their employers the rights to and revenue ensuing from their concepts―whether or not conceived throughout work hours or on their very own time―Lobel’s deeply researched story is a riveting and thought-provoking contribution to the contentious debate over creativity and mental property.”

On the time of writing, Warner Bros.’ movie adaptation of Barbie is near beating The Tremendous Mario Bros. Film because the highest-grossing film of 2023. It presently holds a worldwide gross of over $1.34 billion on the field workplace. The movie stars Margot Robbie, Ryan Gosling, America Ferrera, Kate McKinnon, Ariana Greenblatt, Michael Cera, Will Ferrell, Simu Liu, Kingsley Ben-Adir, Scott Evans, Alexandra Shipp, Emma Mackey, Issa Rae, Hari Nef, Helen Mirren, Dua Lipa, and extra.

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